PAPER D

 

 

                                                                                                     Purpose : for Decision

REPORT TO THE EXECUTIVE

 

Date :              24 September 2003

 

Title :               LIBRARY POSITION STATEMENT

                       

REPORT OF THE PORTFOLIO HOLDER FOR EDUCATION AND COMMUNITY DEVELOPMENT

IMPLEMENTATION DATE : 3 October 2003


 

SUMMARY/PURPOSE

 

1.      To approve the Library Position Statement 2003 and recommend its adoption by the Council

 

BACKGROUND

 

2.      The Council is required to submit a Library Position Statement to the Department of Culture, Media and Sport (DCMS) by the end of September.  This position statement replaces the Annual Library Plan (ALP) which the Council previously had to submit to the DCMS.  It differs from the ALP in that it is a shorter and more concise document and is only for a one year rather than three year period. The guidelines for this statement indicate that it should:

 

·        Be about 15 pages in length;

·        Reflect the government’s agenda of improving people’s quality of life by improving their experience of public services’

·        Continue to monitor progress towards the achievement of the Public Library standards; and

·        Reflect the Council’s position in relation to the strategic vision document “Framework for the Future: Libraries, Learning and Information in the Next Decade” published recently by the DCMS.

 

3.      The Position Statement will be assessed using the Comprehensive Performance Assessment (CPA) four point scoring system (1 = Weak, 2 = Fair, 3 = Good, 4 = Excellent).  Two assessment scores will be given according to:

 

·        The quality of the evidence that the Council is providing excellent policies and practice to implement Framework for the Future in line with local needs

·        The quality of the evidence that the Council is  meeting the Public Library Standards, including the realism of the resource provision.

 

4.      In the Council’s CPA the library service rated as being good and the last Annual Library Plan was rated as fair by the DCMS.

 

5.      The statement considers the strengths and weaknesses of the service in each of these areas and targets for improvement in the service.  These are summarised in Appendix 1 to this report.  Many will be familiar to Members as they have been developed as part of the best value review of the library service with the Community Development Best Value Review.  The full position statement is attached as Appendix 2 herewith.

 

STRATEGIC CONTEXT

 

6.      The provision of the library service strongly supports the themes of the community strategy relating to:

 

·        guaranteeing the quality of life and sustainability
·        improving access to services and facilities
·        promoting equality
·        developing learning and skills

 

 

7.      The service also underpins 5 of the Council’s 6 corporate objectives as discussed in detail in the position statement.

 

8.      The service was part of the recently completed best value review of Community Development.  This found that the service was greatly valued by the whole community.

 

CONSULTATION

 

9.      The extensive consultation with the public, partners and key stakeholders undertaken as part of the Community Development Best Value Review has been used to inform the production of this statement. The Select Committee has been a central part of this review process and has therefore not been specifically consulted on the Position Statement.

 

FINANCIAL/BUDGET IMPLICATIONS

 

10. Where the improvement plans identify the need for additional resources, then revenue bids will be prepared for consideration as part of the 2004/05 budget setting process.

 

11. All other improvements and the delivery of the position statement will be met within existing budget provision.

 

LEGAL IMPLICATIONS

 

12. Under Section 7 of the Public Libraries and Museums Act 1964 the Council has a statutory duty to provide a comprehensive and efficient library service.  In 2001 the Government published a set of minimum standards that it expected a public library service to meet in an attempt to give a definition to the term comprehensive and efficient.

 

13. The Annual Library Statement replaces the Annual Library Plan which, under Article 4 of the Council’s Constitution is part of the budget and policy framework for adoption by Full Council on a recommendation  from the Executive.

 

14. The services are also able to be provided under the Local Government Act 2000 which permits the Council to do anything that it considers will promote the social economic and environmental well-being of an area provided that the action taken is relevant to the local community strategy.

 

OPTIONS

 

1.       To approve the Library Position Statement

2.         To amend the Library Position Statement

 

EVALUATION/RISK MANAGEMENT

 

15. The Library Position Statement is intended to describe the direction that the Council wishes its library service to take in the coming 12 month period.  Although it is a document required by Government, it is unclear as to what sanctions would be taken if it were not produced.  It seems, however, that the Council would risk intervention in the running of the service by the DCMS, were it not produced.

 

16. The statement prepared for Members’ consideration today has been drawn from the libraries best value review findings and therefore is based on solid consultation and research and the improvements contained within it have all been presented to Members at previous meetings, although in a different form.

 

RECOMMENDATIONS

 

17. That the Library Position Statement be adopted and recommended for adoption by the Council.

 

BACKGROUND PAPERS

 

18. Framework for the Future

 

19. Community Development Best Value Review, 2003

 

20. Comprehensive, Efficient and Modern Public Libraries – standards and assessment 2001.

 

Contact Point :           John Metcalfe, Head of Community Development and Tourism

                                    ( 823825  email: [email protected]

 

David Pettitt,

Strategic Director of Education and Community Development

 

Jill Wareham,

Portfolio Holder for Education and Community Development

 


Appendix 1

 

 

Library Position Statement 2003

 

Improvement Priorities and Targets

 

Section 2 - Response to “Framework for the Future

 

Section 2.1 - Books, reading and learning

 

Priority

Target

Timescale

Improve access to management information to measure effectiveness of the service

Introduction of performance management procedures

 

In place by December 2003. To be monitored monthly and annually

Improve stock layout and presentation in all libraries

2 library refurbishments / year

Sept 04

Raising profile of family reading

 

Establish 2 family reading groups at Newport and Ryde libraries using Chatterboox

Dec  03

Raise the profile of the Literature and Arts Festival

Secure external funding

Dec 04

Raise the profile of reading in the community

Introduction of an Adult’s Book Award

Dec 04

Inclusion for under 5’s

Introduction of “my first library” card with no fines

Oct 03

Increase use of libraries as venues for learning

Learn Direct access points in all libraries

March 04

Improving access to local and family history

Rolling program of genealogy and local history courses with County Record Office in place

Dec 04

 

Creation of adult and community learning spaces

Conversion of 1st floor of Sandown library

Mar 04

 

Section 2.2 - Digital Citizenship

 

Priority

Target

Timescale

Improve interactive access

Develop a readers’ website to include Reading Groups information, book reviews and links to useful websites

December 04

Improve online access to Library facilities

Redevelop the Library section of the Council’s website

December 03

Improve online access to community information

Develop a Halls for Hire database on the Council website using the Community Guide as a model

January 04

Improve access to family and local history resources

Develop a genealogy links webpage on the Library Website

March 04

 


Section 2.3 - Community and Civic Values

 

Priorities

Targets

Timescales

Involve young people in the future direction of the Library Service

Establish a teenagers focus group

June 04

Involve wider community in the future direction of the Library Service

Establish a Library focus group

June 04

Integrate the Library Service with other Council and Community facilities

Relocate Brighstone Library to the village school

Ongoing negociations

 

Section 2.4 - Building capacity to deliver transformation 

 

Priority

Target

Timescale

Formulate a marketing strategy

Implementation of the strategy

December 2003

Refocus the service to reflect a customer approach

Implement the staffing restructure

March 2004

Increase co-operation between regional library authorities

Implementation of interoperability project with other CoSouth partners

Phase one: March 2004

Phase two: September 2004

Increased evaluation of services

Introduction of a robust performance management system

December 2003

 

Section 3 - Public library standards: Information relating to standards

 

Section 3.2 – Local Performance Indicator Development

 

PERFORMANCE TARGET

2003/04

2004/05

TARGET

Issues from the children’s cultural diversity collection (collection to be monitored)

New target

TBC

No of active borrowers for new “My first Library Card”

New target

10%

Increase no.of active borrowers under 16 using own library card

New target

10%

Issue of teenage stock

New target

5% increase

Increase in video and DVD income

5%

7.5%

Reduction of gross cost per physical visit to public libraries

1.65

1.63

% of library users from wards in the 2000 most deprived *

New target

TBC

% of library users with disabilities *

New target

TBC

% of library users from ethnic minority communities *

New target

TBC

 


Section 4 - Resources

 

Section 4.1 - Spaces

 

Priority

Target

Timescale

Improve library facilities

Capital bid submitted for improvements to library buildings

September 03

Move Shanklin and Ventnor libraries to more central locations

Ongoing

Continue the  programme of library refurbishment, upgrading and modernisation (2 libraries a year)

Ongoing

Improve library usage

Extend use of libraries as a community resource

Ongoing

Develop libraries along the Reader Centred approach

Ongoing

 

Section - 4.2 Stock

 

Priority

Target

Timescale

Improve reader development activities

Developing reader development skills with more staff

Ongoing

Programme of stock a reader development work from the management team alongside branch staff

Ongoing

Increase choice for library users

Increase stock fund through a revenue bid

April 04

Further extend stock circulation to all types of material

Mar 04

Evaluate the effectiveness of special collections

Monthly and annual

Revise stock management policy for videos and DVDs

November 03

 

Section - 4.3 Staffing

 

Priority

Target

Timescale

Increase access to libraries

Revise library opening hours to achieve PLS 3 (ii)

March 04

Increase staff effectiveness

Identifying joint projects to promote library usage at the local level

March 2004

Improve sickness monitoring

Monthly

Complete ECDL training for all library staff

April 2004

Investigate alternative methods of service delivery

Develop policy for use of volunteers in libraries

November 2003

 


Section 4.4 - Resources ICT

 

Priority

Action

Timescale

Support the People’s Network

Discuss with central ICT ways forward

Revenue bid placed for ICT specialist

 

Oct 03

Mar 04

Improve access to Management Information

DS Management Information package ordered and staff trained

Oct 03

 

 

Note:  The sections referred to in this summary document reflect those of the full position statement.

 


Appendix 2

 

 

 

 

Isle of Wight Council

Education and Community Development Directorate

 

 

 

 

 

 

 

 

 

 

Library Position Statement

2003

 

 

 

 

 

 

 

 

September 2003

 

 

Foreword by Councillor Jill Wareham

 

 

Portfolio holder for Education and Community Development

 

 

 

Our libraries are an essential part of our Islands’ communities.  They continue to develop and it has been very encouraging to see the completion of the People’s Network.  This latest service has encouraged many more people, both Islanders and visitors, to use our libraries.

 

We recognise that the service has identified areas for improvement through their EFQM and Best Value Reviews.  We welcome the development of robust performance management strategies to drive through improvements to the service.

 

Working in partnership with other areas of the council and other external partners we plan to have an excellent library service in 3 – 4 years time.

 

The collaborative work with the college and basic skills as well as the development of services to children and young people have shown the ways in which libraries can make a difference to people’s lives.

 

It is encouraging to see that we are already well underway in preparing for the “Framework for the Future”.  We look forward to developing the library service as part of the modernising agenda for the Council.


 

 

 

Contents

 

 1                                             Corporate Vision

1.1                           Vision and ambition for the library service                                                                1

 

2                                              Response to Framework for the Future

2.1                           Books, reading and Learning                                                                                   3

2.2                           Digital Citizenship                                                                                                      6

2.3                           Community and Civic Values                                                                                   8

2.4                           Building capacity to deliver transformation                                                              10

 

 

3                                              Public Library Standards

3.1                           PLS 1 – 19                                                                                                              12

3.2                           Local targets                                                                                                            13

 

 

4                                              Resources

4.1                           Spaces                                                                                                                   14

4.2                           Stock                                                                                                                       16

4.3                           Staffing                                                                                                                     17

4.4                           ICT                                                                                                                          18

 

 


Section 1 - Corporate Vision

 

Section 1.1 - Vision and ambition for the Public Library Service

 

Wight's ambition and vision

 

The objectives and plans of the Library Service exist within the critical context of the ‘Island Futures’ Community Strategy which itself is substantially underpinned by the Isle of Wight Council’s corporate objectives.

 

The Council’s vision to improve Island life is taken forward through the identification of six main objectives.

 

The ambition and vision for the Library Service

 

The library mission is currently ‘To be the best Public Library Service in the country’. We recognise that this vision which was set several years ago is unrealistic and needs to be changed in order to reflect the core aim of the service. At the time of writing the Head of Libraries is retiring and a new management structure is being put in place alongside robust management performance procedures. During our next development day the mission and vision of the service will be reviewed to include learning, entertainment and information. This process will embody the principles of “Framework for the Future” and result in a clearer focus and identity of our service for our staff and users.

 

We aim to be an excellent library service, but recognise that it will take several years in to achieve this.  This process is already underway and was highlighted during our review of the service using the European Foundation for Quality Management model which we used to prepare our Best Value review.  We aim to have achieved the Charter Mark in 4 years time.  We are putting in place a range of measures to improve the service following the example of other excellent authorities.

 

 

The Library Service contribution to the corporate objectives

 

Improving health, housing and the quality of life for all - This is evidenced by:

 

 

Encouraging job creation and economic prosperity - This is evidenced by:

 

 

 

Raising educational standards and promoting lifelong learning - This is evidenced by:

 

 

Create safe and crime-free communities – This is evidenced by:

 

 

Improving public transport and the highways infrastructure – This is evidenced by:

 

 

Protecting the island’s physical environment – This is evidenced by:

 

 

Assessment of the capacity to meet the vision with evidence

 

There is evidence of continuous improvement as evidenced in both the MORI and Cipfa surveys. The position against the Public Library Standards continues to improve with 21 standards met by March 2003. There has been significant change over the last the years in the development of the Children’s Service as a result of which issues have risen and the Cipfa Children’s Plus survey has demonstrated significant improvements. The introduction of a performance management structure will strengthen the ability to monitor performance on a monthly basis.  We were delighted to receive a Good status in our recent CPA score, but we now recognise what needs to be done to improve the service.   It is essential that we develop much stronger links within the Community Development section of our directorate as well as developing links throughout the authority.


 Section 2 - Response to “Framework for the Future”

 

Section 2.1 - Books, reading and learning

 

Key strengths, constraints and challenges

 

Strengths

 

 

Constraints

 

 

Challenges

 

 

 

Headlines of policies and practices for adults and children

 

The Library Service policies conform to local, regional and national learning policies such as the Education Development Plan, the Early Years Development and Childcare Plan, the Literacy Plan, the Community Development Service Plan, the Adult Learning Plan and Framework for the Future.

 

The Stock Management Policy sets out stock aims and objectives in relation to services for adults and children. Its key objectives are to:

 

 

 

Key points of your activities to develop and evaluate your practice

 

A comprehensive set of specific, measurable targets linked to Public Library Standards and local targets for books, reading and learning are being developed as part of the new performance management procedures.

 

Four of the Aims and Objectives of the Community Development Service Plan are ‘to promote the personal development of the individual’, ‘To enable and provide accessible cultural and leisure opportunities in order to support the economic and social well being of the Island’, ‘To encourage participation in cultural and leisure activities as a constructive use of leisure time’ and  ‘To encourage the uptake of physically and mentally stimulating activities as a route to staying healthy and a foundation for a full and active life ‘. The Library Service aims to improve and expand the range of stock, information and other materials and resources for all age groups and to increase public access to ICT and lifelong learning activities. These are all monitored on a monthly basis through the performance management process.

 

Short note on how the library service fits into/contributes to your authority’s Education Development Plan

 

The Library Service supports the Isle of Wight Education Development Plan by providing:

 

·         Books and other materials for all ages

·         free computer access including computer training sessions to support formal and informal learning

·         Activities that support the Early Years Development and Childcare Plan though Surestart and Bookstart

·         Rhyming and bouncing activities for babies

·         Homework clubs

·         School visits, talks and study support sessions for school children

·         Training sessions for teachers, teaching assistants and school librarians

·         Providing a responsive School Library Service

·         a range of learning opportunities for adults run by Adult Learning Services and library staff , including ICT and basic skills

·         free use of the mobile library as an ICT and training resource for isolated communities

·         A range of out-of-school reading activities

·         Work experience in libraries for secondary school children.

·         Support for teachers in their personal and curriculum development

 

 

Priorities and targets with timescale

 

Priority

Target

Timescale

Improve access to management information to measure effectiveness of the service

Introduction of performance management procedures

 

In place by December 2003. To be monitored monthly and annually

Improve stock layout and presentation in all libraries

2 library refurbishments / year

Sept 04

Raising profile of family reading

 

Establish 2 family reading groups at Newport and Ryde libraries using Chatterboox

Dec  03

Raise the profile of the Literature and Arts Festival

Secure external funding

Dec 04

Raise the profile of reading in the community

Introduction of an Adult’s Book Award

Dec 04

Inclusion for under 5’s

Introduction of “my first library” card with no fines

Oct 03

Increase use of libraries as venues for learning

Learn Direct access points in all libraries

March 04

Improving access to local and family history

Rolling program of genealogy and local history courses with County Record Office in place

Dec 04

 

Creation of adult and community learning spaces

Conversion of 1st floor of Sandown library

Mar 04

 


Section 2.2 - Digital Citizenship

 

Key strengths, constraints and challenges

 

Strengths

 

 

Constraints

 

 

Challenges

 

 

Headline of policies and practices for adults and children

 

The council is committed to using ICT to transform the way it delivers services to customers and is investing significantly in key enabling and other technologies to make this possible. The Library Service response to this is to develop services to support local and national initiatives for the implementation of e-Government by 2005. This will also promote social inclusion by making services accessible to all communities on the Isle of Wight.

 

The Library Service is dedicated to user education in ICT. In partnership with the Isle of Wight College we provide training opportunities in ICT in rural communities via a satellite link on the mobile library two evenings a week. Other training opportunities are provided through Basic Skills classes in three libraries and the use of ICT Training Suite for other formal and informal training.

 

The children’s section of the Library website has been extensively enhanced to include not only information about library services and recommended links for homework sites, but also providing a forum for children to discuss their reading habits and favourite books and also a section for them to become web authors themselves.

 

Library Services for which users may undertake electronic transactions in libraries and remotely.

 

Services available both via the council website and remotely include access to the library catalogue, the ability to place a reservation, renew a book, review loan reservation charges, the local organisation database, access to the EBSCO periodicals database and feedback on services forms.

 

Within library buildings – in addition to the above, users can use specialist software to enlarge text and change text to speech and convert text to Braille.

 

Involvement in implementing e-Government Strategy

 

The council’s e-Government Strategy includes specific targets for the library service. These include the implementation of the People’s Network across the Island’s eleven static libraries, the provision of a satellite-linked mobile library service to deliver ICT training to rural communities and the provision of catalogue access and online transactions via the Council website.

 

Key points of activities to develop and evaluate practices

 

The Library Service is currently using and developing a variety of methods to evaluate e-services. These include:

 

 

Priorities and targets with timescale

 

Priority

Target

Timescale

Improve interactive access

Develop a readers’ website to include Reading Groups information, book reviews and links to useful websites

December 04

Improve online access to Library facilities

Redevelop the Library section of the Council’s website

December 03

Improve online access to community information

Develop a Halls for Hire database on the Council website using the Community Guide as a model

January 04

Improve access to family and local history resources

Develop a genealogy links webpage on the Library Website

March 04

 


Section 2.3 - Community and Civic Values

 

Analysis of key strengths, key constraints and key challenges

 

Strengths

 

·         The library Service is seen as the public face of the Isle of Wight Council

·         The Library Service reaches all parts of the Island’s communities through its eleven static libraries and two mobile libraries

 

Constraints

 

·         Securing capital funding to continue the programme of library makeovers

 

Challenges

 

·         The need to review library opening hours in order to meet PLS 3.ii

 

Headlines of policies and practices for adults and children

 

The policy is to provide and develop services which conform to the principles set out in the Framework for the Future. This includes the promotion of reading, support for formal and informal learning, planning and developing services for digital citizenship, improving library facilities and encouraging non and lapsed users to use the library facilities.

 

Headlines to develop citizenship and encourage community identity

In order to develop citizenship and encourage community identity the Library Service engages in a number of activities, including:

 

 

Links to authority’s plans

 

The Library Service Plan links into the Council’s Corporate Plan and the Community Strategy, the Education and Community Development Strategic Plan, the Education Development Plan, the Early Years Development, the Literacy Plan and the Childcare Plan. Performance in the Library Service is a key part of the Libraries and Leisure section of the authority's Continuous Performance Assessment (CPA) for 2003 and library services are visited annually to establish the areas for review within the Council's Internal Audit Service.

 

Key points to evaluate your practice

 

The Library Service evaluates community involvement through a variety of methods. These include:

·         MORI surveys

·         CIPFA PLUS surveys

·         Children’s CIPFA PLUS surveys

·         Questionnaires such as “Your Views Count” and “We Want You Back” targeting current, lapsed and potential library users

·         Public consultation on major policy issues

·         Challenge Meetings as part of the Best Value process

·         Comments and Complaints forms

·         Feedback from the OPACs and the Council website

 

Priorities and targets with timescale

 

Priorities

Targets

Timescales

Involve young people in the future direction of the Library Service

Establish a teenagers focus group

June 04

Involve wider community in the future direction of the Library Service

Establish a Library focus group

June 04

Integrate the Library Service with other Council and Community facilities

Relocate Brighstone Library to the village school

Ongoing negociations

 


Section 2.4 - Building capacity to deliver transformation 

 

Analysis of key strengths, key constraints and key challenges

 

The Library Service has recently completed the second EFQM review of the service. This process has proved invaluable to measure not only what we do well, but has also highlighted area for improvement. As a result of these reviews there is a five year programme to build on our strengths and to work on our areas for improvement.

 

Strengths

 

 

Constraints

 

 

Challenges

 

 

Actions to improve leadership, staff capacity and skills for your service

 

Leadership

 

 

 

Staff capacity

 

 

Skills

 

 

Key activities to develop and evaluate practice

 

·         Personal Development Reviews conducted annually with six monthly updates for all staff

·         Award of IIP in 2003

·         Management performance measures to evaluate and drive the service

 

Examples of Current and proposed partnerships

 

 

Priorities and targets with timescale

 

Priority

Target

Timescale

Formulate a marketing strategy

Implementation of the strategy

December 2003

Refocus the service to reflect a customer approach

Implement the staffing restructure

March 2004

Increase co-operation between regional library authorities

Implementation of interoperability project with other CoSouth partners

Phase one: March 2004

Phase two: September 2004

Increased evaluation of services

Introduction of a robust performance management system

December 2003

 

Service or staff restructuring proposals under development - rationale

 

The Library Service is currently conducting a review of front line library staff. The purpose of the review is to refocus the staffing structure to reflect the Library Services commitment to customer service. The review will also provide a more structured career progression for library assistants and other frontline staff.

 

Section 3 - Public library standards: Information relating to standards

 

Section 3.1 - Public Library Standards 1 - 19

 

By 31st March 2003 were met 21 of the 29 standards.  PLS2ii  - planned time mobiles were unavailable - did cause concern this year.  Our two old mobiles were constantly breaking down reducing our ability to meet the target. We now have two new mobile libraries in place with internet access which will enable us to meet the target for 2004.

 

The introduction of the People’s Network to all of our libraries has increased dramatically the number of terminals available to the public enabling us to exceed PLS6(i) to 6.9 workstations per 10,000 population.

 

The recent Children’s Cipha Plus survey showed significant improvements in PLS14(ii) Percentage of Children rating staff knowledge as good and PLS15(ii) Percentage of children rating staff helpfulness as good.  These figures reflect the excellent work that the team in Young People’s Library Service have been undertaking.  The other results for children were encouraging but a disparity between branches has been recognised which will be improved through the use of local targets for specific branches which will be supported by specific training.  The issue figures for most of our children’s libraries have increased in almost all cases over the last two years as well as stock being reduced. Specific targets will be set.

 

We are looking very closely at PLS 12(i) Percentage of adult users obtaining a specific book.  We will be improving the stock profiles in our branches and fine tuning the supplier selection specifications to improve on this figure and meet this target,  A great deal of stock editing has been undertaken during the last year;  this,  alongside the increased reader development activities and use of display, should enable us to meet this target next year.  The stock editing has reduced the time taken to replenish our lending stock and made our stock much more attractive in line with the Framework.  We have made significant improvements from 2002 16.8 years, 2003 10.3 years and we hope to reach 8 years by 2004.  We have placed a revenue bid to increase the purchase of stock to help us reach the target. As part of our review of our supplier selection we will investigate ways to increase the number of items added per 1000, by looking at increasing the number of paperbacks

 

As part of our Best value plans we are exploring a change in opening hours which we hope to put in place early next year. Members, staff and the public will be consulted on these changes which will enable us to meet the PLS3(ii) target next year – Proportion of opening hours outside 9-5.

 

Our programme of NOF training should enable us to reach the PLS19(ii) target by next year. Numbers of staff with ICT qualifications

 

We are unable at the present time to meet the target of households living within distance of  a static library PLS 1.   We are hoping that the Management Information module which has just been purchased for our library system will give us a much more accurate picture for this target.  

 

We exceed the targets in a number of areas. The percentage of requests met within 7, 15  and 30 days and the number of opening hours per 1,000  population. We will continue to monitor these figures to ensure we meet the targets.

 

 


Section 3.2 - Public Library Standards – local targets  

 

Previously we have not set specific local performance indicators which can be measured on a regular basis.   From September we are introducing a much more rigorous performance management process to monitor performance.  These targets will be broken down to branch library level to involve everyone in the service and ensure that all staff are aware of the contribution they make to its overall improvement.

 

We have just ordered the Management Information module for our library system and will be providing staff with regular updates on performance.  These figures will be used by our management team to drive the service forward.  As soon as the module is installed we will be able to give accurate figures as a basis for some of our targets.  In the short term it may be in terms of percentages but these will be translated into real figures as soon as the module is in place.  This management process was identified as essential as part of our EFQM review.  We are awaiting data from the People’s Network at the time of writing which is needed to set realistic targets for the future

 

PERFORMANCE TARGET

2003/04

2004/05

TARGET

Issues from the children’s cultural diversity collection (collection to be monitored)

New target

TBC

No of active borrowers for new “My first Library Card”

New target

10%

Increase no.of active borrowers under 16 using own library card

New target

10%

Issue of teenage stock

New target

5% increase

Increase in video and DVD income

5%

7.5%

Reduction of gross cost per physical visit to public libraries

1.65

1.63

% of library users from wards in the 2000 most deprived *

New target

TBC

% of library users with disabilities *

New target

TBC

% of library users from ethnic minority communities *

New target

TBC

 

* It is anticipated that in future years individual targets will be set for people with specific disabilities and people from specific ethnic minority communities. As a first step, the principle which will underlie local targets for these groups will be to raise the representation of these groups among library users progressively to the same proportion as their presence in the community as a whole.

 

The Island is beginning to tackle the issue of ethnic minorities and has now produced an Equality Policy.  In preparation for this the Library Service has compiled Community Profiles for each of our libraries.  Our biggest ethnic population is in the ward that contains the island’s three prisons.  These profiles indicate that our ethnic population is very small and scattered across the island.  The children’s library service in partnership with Surestart has identified communities in one of our libraries where we are developing a cultural diversity collection. 

 

The Community Services Librarian is exploring ways of reaching these communities in order to liaise with them and provide appropriate services.

 


Section 4 - Resources

 

Section 4.1 - Spaces

 

Key strengths, constraints and challenges

 

Strengths

 

The Council is committed to improving the library service and is looking at ways which services can be co-located in the same building.  Our static and mobile libraries are being used as centres for basic skills tuition and Link2Learn supporting the statement in Framework for the Future, that 'libraries are public anchors for neighbourhoods and for communities'.  As part of the modernising agenda the council is looking at ways of putting management centres or one stop shops in the same building as the library. 

 

·         There is a library in 11 of our larger communities

·         We have 11 libraries and 2 mobile libraries that serve rural communities and the housebound.  The Young People’s Library Service provides a service to schools through its mobile library and through its central collection and exhibition based at the Education Centre.  We have a partnership agreement with our three prisons.  Libraries are seen as welcoming and “safe” spaces and on the Island  this is reflected in improved performance and increased use particularly in our children’s service. This is a pleasing trend which we need to extend to our adult libraries.

·         In December 2002 Freshwater Library was extended and refurbished to provide a modern library in a 1930’s building.  This library will provide the benchmark for future developments.

·         Our reference library within Lord Louis Library in the centre of Newport is a vital part of the library service and provides an essential backup facility for the whole service.

·         County Library Headquarters will have moved to new premises to provide new opportunities to support the development of the service by making use of digital services for the benefit of the whole service as well as providing a new stack area.

 

Constraints

 

·         Many of our libraries are outdated and in serious need of upgrading

·         Libraries in wrong locations

 

Challenges

 

·         Users have identified that our libraries being outdated as one of the reasons they stop using the service

·         Opposition to change

 

Priorities and targets with timescale

 

Priority

Target

Timescale

Improve library facilities

Capital bid submitted for improvements to library buildings

September 03

Move Shanklin and Ventnor libraries to more central locations

Ongoing

Continue the  programme of library refurbishment, upgrading and modernisation (2 libraries a year)

Ongoing

Improve library usage

Extend use of libraries as a community resource

Ongoing

Develop libraries along the Reader Centred approach

Ongoing

Section - 4.2 Stock

 

Key strengths, constraints and challenges

 

Strengths

 

 

Constraints

 

 

Challenges

 

 

Priorities and targets with timescale

 

Priority

Target

Timescale

Improve reader development activities

Developing reader development skills with more staff

Ongoing

Programme of stock a reader development work from the management team alongside branch staff

Ongoing

Increase choice for library users

Increase stock fund through a revenue bid

April 04

Further extend stock circulation to all types of material

Mar 04

Evaluate the effectiveness of special collections

Monthly and annual

Revise stock management policy for videos and DVDs

November 03

 


Section - 4.3 Staffing

 

Key strengths, constraints and challenges

 

Strengths

 

One of the key strengths of our service is its staff.  This was highlighted in our recent EFQM review of the library service, reflected in our Best Value consultation and in Cipfa surveys.  We were delighted when the library service gained IIP accreditation alongside the education directorate.   Most of our staff are engaged in front line services.  All of our library managers work in libraries when developing areas of the service.  The service is much more customer focussed since the EFQM review.

 

·         We have knowledgeable and flexible staff, many with  long experience within the service

·         Staff are committed to providing customer service which is essential to improve our EFQM scores and gain Chartermark

·         Service has been accredited with Investors in People

·         Our modern apprentices trained to  NVQ 3

·         All staff will have achieved ECDL

·         High level of satisfaction with staff PLS 14 + 15

·         Management team develop and help to provide specialist services to the community

·         Development of strong partnerships to deliver Surestart, Book Start, family and adult learning

·         Many staff involved in working groups to develop the service – children, communication, EFQM, Video, Reader Development, Reservations

·         Staff encouraged and supported  to develop areas of the service – Looked After Clubs, Family and adult Learning

·         Restructuring of branch staff underway to establish equality of service in every service point

 

Constraints

 

 

Challenges

 

 

Priorities and targets with timescale

 

Priority

Target

Timescale

Increase access to libraries

Revise library opening hours to achieve PLS 3 (ii)

March 04

Increase staff effectiveness

Identifying joint projects to promote library usage at the local level

March 2004

Improve sickness monitoring

Monthly

Complete ECDL training for all library staff

April 2004

Investigate alternative methods of service delivery

Develop policy for use of volunteers in libraries

November 2003

 


Section 4.4 - Resources ICT

 

Analysis of key strengths, constraints and challenges

 

Key strengths

 

The service has a record of developing ICT sytems. We have installed DS Galaxy in all of our libraries providing access to our catalogue inside our libraries and remotely.   The People’s Network was successfully completed this year providing much greater access to our users,  Provision of the internet on all library counters has proved a valuable resource to answer enquiries.  We have purchased EBSCO as part of a regional consortium to provide access to the magazine database.  We are in partnership with 3 other local authorities to extend our catalogues to improve inter library loans. 

·         Fully automated systems for library archives and CD management.

·         Library catalogue and interactive services available on the internet.

·         All sites will become UK Online centres.

·         DS Galaxy available live on three mobile libraries.

·         NOF funding to complete ECDL training to meet the Public Library Standard.

·         Provision of visual and physical impairment facilities in many libraries

·         Development of Children’s website to support reading and learning

 

Constraints

 

Challenges

 

Priorities and targets with timescales

 

Priority

Action

Timescale

Support the People’s Network

Discuss with central ICT ways forward

Revenue bid placed for ICT specialist

 

Oct 03

Mar 04

Improve access to Management Information

DS Management Information package ordered and staff trained

Oct 03

 

 

 


Glossary

 

 

 

CILIP              Chartered Institute of Library and Information Professionals

CIPFA            Chartered Institute of Public Finance Accountancy

CPA                Continuous Performance Assessment

CoSouth       Cooperative partnership between the Isle of Wight, Portsmouth, Southampton and Hampshire Library Services

DCMS            Department of Culture, Media & Sport

DS                  the company which provides the Galaxy library housekeeping system

EBSCO          A company providing full text subscription service to online journals

ECDL             European Computer Driving Licence

EDP                Education Development Plan

EFQM             European Foundation for Quality Management

GAGS             Great Access to Great Services

GALAXY        Library housekeeping system

ICT                  Information and Communications Technology

IIP                   Investors In People

ITEVA                        A company providing automated telephone renewals software

MORI              Market and Opinion Research International

NGfL              National Grid for Learning

NOF                New Opportunities Fund

NVQ               National Vocational Qualification

OPAC             On Line Public Access Catalogue

PI                    Performance Indicator

PLS                Public Library Standards

PLUS                         Public Library User Survey (CIPFA)